Hi, I'm Erik the Read!

The spirit of graphic design is more than type and image. Design means business. Scroll down to see more

Original Typeface
This project began as an exploration of Friedrich Nietzsche's existential philosophy that unraveled into the creation of a unique typeface. An entire frame by frame animation was created, printed and bound into a book entitled 'Eternal Return.'
AnimationCreative DirectionTypography
Bronuts: The Revolution Takes Balls
BrandingGraphic Design
Get My Boat // UI+UX Wireframes and Design
User interaction and experience design from wireframes to full color layout
BrandingGraphic DesignInteraction Design
Boulder Food Rescue—Food Waste Audit // Print Design
Graphic DesignIllustrationPrint Design
CenturyLink // Hosted IVR // High Fidelity Wireframes
IllustrationInteraction DesignUI/UX
MWH // UI+UX Wireframes
Graphic DesignInteraction DesignUI/UX
mskNAV // High Fidelity Wireframes
IllustrationInteraction DesignUI/UX
A Poster for a Friend // After School Program
Graphic DesignIllustration
Avera McGreevy Clinic // URGENT care BUS wrap
Art DirectionGraphic DesignIllustration
we find our hearts.
Typographic exploration of original poem
Biting Thumbs
BrandingGraphic DesignIllustration
Brock Matz (of Matz Painting & Wallcovering) wanted more than just a website; he wanted an online experience that matched the quality of his craftsmanship. He wanted the website to have as much texture as his work. Oh, and he needed to update it himself.
Web DesignWeb DevelopmentCreative Direction
World Class Experience
The world of private equity in Sioux Falls needed a vibrant responsive showcase with a light footprint. Creating a fullscreen site with Adobe Flash allowed for the aesthetics of brand philosophy to carry from print to web smoothly.
AdvertisingWeb DesignWeb Development
Scouting Around
Printed pieces always have their uniqueness, and this one was especially fun. The challenge was finding just the right colors to differentiate the two brochures while still conveying the energy of scouting.
Creative DirectionMarketingPrint Design
Perfect Cat App Design
From the publishers of Perfect Dog, the highest-rated, most-popular dog app in the App Store comes Purrfect Cat: The Ultimate Breed Guide to Cats. Meow!
BrandingGraphic DesignInteraction Design
Freelance Academy
Having been involved with the South Dakota Chapter of AIGA since its inception, and most recently a Board Member, I jumped at the chance to design a poster for the professional association of design’s Freelance Academy event.
Creative DirectionPrint DesignAdvertising
Eco-friendly. Economical. An environmental take on an industrial mower.
AdvertisingBrandingCreative Direction
Logo Marks
Examples of current logo designs.
DrawingIllustrationCreative Direction